The Secret Behind Successful Corporate Transformations by Paul A. Argenti, Jenifer Berman, Ryan Calsbeek, and Andrew Whitehouse
A study of 128 global companies found that only 22% successfully transformed (a 78% failure rate), and the key differentiator was how they treated employees. Successful transformers consistently prioritized people-focused initiatives—especially higher pay, stock options, employee satisfaction, diversity & inclusion, and more women in management—which drove both better financial performance and stronger corporate reputation.