Our Products
Track and Predict Corporate Reputation and Business Outcomes with Confidence
MAHA now incorporates evolutionary bioscience adaption models, combined with its automated AI-powered data visualization, to improve the speed and accuracy of reputation optimization and impact on business performance, making it possible for companies to analyze the behavior of brands across hundreds of ESG and other risk factors, compared to its competition.

Our AI Backed, Scientific Approach
Purpose and reputation can be quantified and optimized. MAHA’s team combines the expertise of Dartmouth evolutionary biologists, corporate leaders, and ESG specialists to offer a unique scientific approach to measure and optimize corporate performance, reputation, and impact.
Our Proprietary Data Sets
The era of “big data” is upon us, yet many organizations continue to rely exclusively on survey-based perception data. Our approach melds survey data with quantitative data that measure the ‘true’ performance of a company. We aggregate hundreds of publicly and privately held datasets that include information on ESG, DEI, employees, customers, governance, and financial metrics. These dual approaches bring a unique richness to our analysis and generate more accurate and more tangible insights for action.
Our Tools
Benchmark
MAHA Reputation Score
An Initial Screen — Our AI backed models harness hundreds of different external market data sets to show you where your company ranks against your chief competitors in your industry and identifies areas where you can improve.


Optimize
MAHA Purpose Signature
Execute
MAHA Purpose Actioning
Improve — Once you measure your Purpose Signature, MAHA can help you develop scientifically backed, data-driven strategies and scenario planning to evolve faster and beat competition.

Get Started
Want to know how your reputation and purpose scores align?